Many businesses determined that once they obtained the business license to operate their services, that meant they are all done. It is essential to consider the values to save their brand name and logo through trademark. Trademark is defined as the symbol, design, word, or phrase that the businesses use to distinguish their products and services from the other competitive manufacturers and sellers.
A trademark allows businesses to start their business activities under legal protection. It plays a significant role to enlighten the business services. After seeing a trademark, a visitor immediately understands the product a business is selling. Eventually, it means that trademark is the brand name that represents the business values.
Let’s Discuss the Trademark Service
After registering in the United States Patent and Trademark Office, a business has the right to enforce the legal laws to protect its business name through trademark monitoring. Trademarks are the intangible assets that are used to secure brand name and logo. The mark that restricts the other brands to use your identity in an unauthorized way. A business owner has a right to claim if someone tries to use its company name or logo.
If you believe having the patent, trademark and copyright are the same for a business, you need to understand all these types of business assets.
A patent secures the new inventions, while the trademark protects the physical identity like brand name and logo. But the copyright protects the literature and artistry work that includes the blogs, articles, and different documents a business has.
Trademark Is A Company Need
A trademark is used to differentiate one business from another. It is essential to avoid the use of similar marks that creates any future problem. Before finalizing the trademark, your brand name or logo has to examine thoroughly. The occurrence of two identical marks creates confusion in the visitor’s mind. A trademark is eventually a brand name of a company.
Privileges Of Having A Trademark For Business
If you are serious about your business objectives, so your business needs to show its legal identity with the authentic registered mark. Trademark registering service sounds like a complicated task. But you need to understand the benefits of trademarking. Businesses with registered trademarks in USPTO will have several advantages. Some of them are listed below:
You have a right to monitor the mark so you can claim ownership of the service mark
It protects the trademark against infringing
A business is able to establish the quality of products and services that helps to generate loyal customers.
A trademark registration gives the right to claim in federal court if you face any issue with your concern mark.
Brands use its trademark on the various products they manufacture.
Process Of Trademark Registering
The trademark registration process needs a thoughtful understanding. Otherwise, you face complications while registering the brand identity. If you do not know how to register the mark. Let’s start the journey to analyze every step of this process. The entire process divides into different phases to make things clear.
Selecting the mark
Prepare your application
Evaluate the Application
Selecting the mark
When you determine the type of protection your business products need, choosing the mark is your first step in the application registration process. This process must be done with care because not every mark is legally protectable. Before filling the application, understand whether your trademark is registrable and protectable or not. So, a business needs to do scrutinized research for your trademark style.
Prepare your Application
Once when you select the mark, your next step is filing the application form. For this step, you have two options that are “use in commerce” or “intent to use.”
Intent to use means this mark is the plan to use in the future, while content in use means a mark already exists in the market. So, you have to select from these two options for the filling process.
Evaluate the Application
After applying, the attorney takes several months to examine your application whether it’s applicable or not. After completing the review, if they find any requirements then interact with you through email to resolve this discrepancy. And then you received the approval or denial of your application.