Over the past 7 years, TikTok has become the most loved platform, captivating millions of users worldwide with its intriguing short video format and creative content. Creators with passion and creativity have reached heights with the help of this single platform. From lip sync to dance battles to unique activities and funny stuff, TikTok has always given thrilling and engaging trends that took the internet by storm. These trends keep the audience stick to the platform and participate in such trends and challenges. Trends have become an important part of this popular platform which has become the power to make a person an overnight sensation or celebrity possibility with a single video if it went viral. Creators keep searching for new and popular trends which can increase engagement and views on their profiles. However, innovative and creative creators can create their own trends and make them viral. To accomplish this, it is critical to understand which trends have recently become popular and have captivated the audience. In this article, we will define some of the best TikTok trends that got massive views and engagement and made the creators famous overnight.
A 14-year-old girl from Atlanta, “Jalaiah Harmon” created one of the biggest dance challenges on the internet that became a viral trend in early 2020. This got massive TikTok views, and creators all over the world tried to copy her marvelous and intricate dance moves and master them. It was a combination of arm and upper body movements in the form of a unique dance style which was complex yet interesting. As people like unique and different things, this trend spreads like wildfire and captures the whole TikTok community. “Lottery (Renegade)” by Atlanta rapper and composer K Camp is the music used in this dance trend.
The vogue challenge was spread all over the platform in 2021. It was basically a video or a picture of you on the cover page of a Vogue magazine. It attracted millions of users who wanted to see themselves as magazine cover stars and trended on TikTok and other social media platforms. People wore great outfits, groomed up with makeup, hairstyles, and jewelry, and posed themselves as stars of a magazine page. It was believed to be started by a fashion TikToker dxvidkim, who used this vogue filter with a brand logo, fashion quotes, and taglines for the first time. Many innovative creators added their own creativity to the challenge. They added pictures of their pets, their paintings, nature, wild animals, fashion stuff, etc., to see how these things look if they get placed on a magazine cover. The popular song “Out West” by Jackboys & Travis Scott blended well with the trend and gave it an actual magazine cover feel.
Ice Bucket Challenge
Ice bucket challenge is the iconic and legendary TikTok challenge that stormed the world and gained a massive 232M views on its first video. People went crazy over this trend, and every creator wanted to participate in it, not only because it was trending but also because it was cool, fun, and unique, which came to the market for the first time. In 2014 a person named “Charles Kennedy” did this challenge for charity, but it later became a fun challenge that captivated millions of people. A creator only has to record themselves pouring a bucket of ice on themselves and then post the video tagging others to accept the challenge.
Bottle Cap Challenge
The bottle cap challenge is another popular trend that captivated millions of people on all social media platforms together. In this, a bottle is placed on the table with a loose cap that could get off easily. People used to do a roundhouse MMA kick to fly off the cap from the bottle in a unique and exciting way. The challenge has to be recorded in slow motion, and the bottle should not fall down. It was indeed a tough one, but as people love challenges, this trend was accepted worldwide, and a variety of people, from influencers to actors to common creators, everyone dived into this challenge. It got the hype mainly in 2022 and became a trend to be followed.
A 19-year-old Ohio Girl, Keara Wilson, started a trend called “Savage Challenge,” where she performed some freestyle and hip-hop movies on the beat of “Savage Song” by Megan Thee Stallion. It became the trending dance on the platform, choreographed by Keara, who challenged people to copy her unique moves. Actors and Creators participated in the viral dance challenge, and the creator gained millions of views. It initially got 3.8B views which was huge after a pandemic like covid.
Lip Sync Battles
People’s love for movies is never ending, especially if they contain some funny, humorous, savage, emotional, attractive, or motivational dialogue that can be lip-synced by the creators. Along with dialogues, hit songs like Dancing Queen, Vampire, Cruel Summer, Daylight, Ignite, Vogue, and Toxic are some of the most popular lip-sync songs. These songs ruled the TikTok at their peak time and gained millions of views through lip sync battles and dances.
Age Filter TikTok Trend
The age filter trend is all over the platform right now and gives a funny plus old effect to the face showing how people will look when they get old. Some got freaked out, while some consider this funny and humorous as it changes the face structure, features, and skin. It’s basically a split screen filter where on one screen, the present face of the user is shown, and on the other hand, it’s an AI-Generated older version of the same person. The videos on this trend are getting massive 10B+ TikTok views and high engagement in 2023.
Transition videos are the evergreen trend that prevails on the platform. The things that changed are just songs; the old ones got replaced by new and trending songs from the industry. Transition trends include a glamorous look from a simple one, a fit body from an obese one, an aesthetically decorated room from a simple one, a transition from home to a stunning mountain or beach location, and many more. These transition videos have been trending since the platform started and have never faded away. TikTok views on the transition videos are much more as they are something that 80% of people want to try. The audience loves a smooth and seamless transition complemented by a trending or iconic song.
Trends are the lifeline of social media platforms that keep their buzz up and hook the interest of the audience. Trends are the most significant source of engagement on TikTok, and creators who stay up to date with trends enjoy a massive fan following, high TikTok views and boosted engagement. Such trends can be molded in a unique manner if the creator is innovative and passionate. Brands often start their own trends, which get massive engagement and views and captivate their audience and fulfill their marketing purposes. Even many mobile brands started black-and-white selfie challenges using their brand’s mobile and tagging them. This trend was used to get free publicity that too from ordinary plus popular creators on the platform. However, if you feel that the trend created by you has the potential to take the internet by storm, it needs the initial boost. Consider purchasing some views from an authentic seller to kickstart its exposure to a broad audience and then enjoy the popularity.
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