In today’s day and age, all businesses need qualified leads for their sustenance and growth and the same extends to tree care companies. There are quite a few ways to generate high-quality leads for tree care companies and these ways are actually quite simple. Let’s have a look at some of the most effective ways to generate tree leads today and tomorrow. Let’s get started!
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1. Start a referral program
Through a referral program you can encourage other people to promote your business for you. The people in the referral program can include anyone from landscapers to anyone in your existing client base. All you need to do to implement a referral program is to put a page on your website which explains the terms and conditions of the program. Later you can send an email of this page to people who you think might be able to help you.
2. Network with other professionals
Networking is one of the most effective ways to generate qualified leads for any business and the same extends to tree care companies. There are many businesses in different industries that are in need of tree care services from time and time and if and when you network with them you will be able to stay on the top of their mind when they are looking to refer someone. You can network with landscapers who might refer some jobs to you in exchange of a referral commission. It makes sense to network with landscapers because if you maintain cordial relations with them then they might book the jobs themselves and use you as a sub-contractor. Similarly, you can also network with other tree service companies who might refer some work to you (that they don’t want to do) if you manage to be on the top of their minds.
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3. Craigslist
This can be a great source to generate tree leads today and tomorrow, only if you are able to harness the potential of this awesome source. You can begin by putting your main keywords in your title along with an appealing offer. Make sure to include a few photos and preferably one of yourself. Mention that you are licensed and insured and make sure to include your license and insurance numbers. Research the related keywords to your offer and then put them in your ad. Make the use of HTML if you intend to make your ad stand out more. Once you are sure that you have created an excellent ad copy, you can run the ad over and over again to generate qualified tree service leads today and tomorrow.
4. SEO
In today’s day and age, SEO is one of the most effective ways to generate qualified leads for any business and the same extends to tree care companies. Expertly-run SEO campaigns can be so effective that you can make the investment back in just one month from the amount of qualified tree leads today and tomorrow that SEO can effortlessly generate for you. You might have to spend some money to get your website ranking up front but once it is done the website will require very less maintenance unless you are looking to expand it further.
The Bottom Line
There you go. Those were the top 4 ways of generating qualified tree leads today and tomorrow. Other ways to generate tree leads include direct mail, email marketing, remarking, up-sell, managing your online reputation and running PPC campaigns.
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