Packaging shapes are not just there to make your packaging look good. They have a huge impact on the way you market and promote your product. The shape of a box can be chosen to help reflect the style, personality, or theme of a company’s brand. It can also be used as an indicator for what type of product will come in it – like Pre-Roll Packaging. In this blog post, I will discuss different types of packaging shapes and what purposes they serve!
What Impact Does Packaging Shape Make on Marketing?
Packaging shapes are not just there to make your packaging look good. They have a huge impact on the way you market and promote your product. The shape of a box can be chosen to help reflect the style, personality, or theme of a company’s brand.
The shape that is chosen for one’s package has many implications on their marketing strategy because it is so closely tied with branding and identity building. For example, a potential customer might see something because of its unique packaging design, and often this attention leads him to pay for that product which benefits the producers. So, by summing all the points, we can say that packaging shape has a huge impact on the whole marketing process, and its importance cannot be neglected for any reason.
Popular Shapes for the Packaging Boxes
There are many types of shapes for packaging boxes that can be used in different circumstances. However, it is important to consider the shape’s properties before applying them because every packaging box type has its pros and cons. Some of the commonly used shapes are:
Tray and Sleeve Design
The tray and sleeve design are the most commonly used packaging for pre-rolls. This design has an opening on one side that makes it more accessible to customers who are loading their product into cars or other vehicles.
This shape also allows consumers to see what they’re buying before they make a purchase decision because all products in this package have access to visibility instead of only some with trays.
And finally, this type of box doesn’t take up much storage space when not being used, which means a longer shelf life for these items.
Window Boxes Packages
Window boxes packages are great for displaying merchandise, especially at trade shows and conventions.
The window box packaging is a transparent or translucent container that allows the customer to see what’s inside while still protecting it during transit. It can also be made out of clear plastic, brown paper, and even metal foil for more luxurious items.
A perfect example would be jewelry pieces that are often displayed in this type of package when showcased as part of their brand image. This design has an opening on one side that makes it more accessible to customers who are loading their product into cars or other vehicles.
Magnetic Closure Boxes
These are high-end boxes that are used for packaging products that are considered highly valuable. The magnetic closure will keep the box closed securely, and for this reason, it is a great product to use if your items may be at risk of being bumped or disrupted while in transit.
You can also choose from several different styles when you’re designing these boxes, which include:
- A plain flap style with an adhesive strip on one side so that customers can close up the package themselves after purchasing your product.
- Perforated flaps where there are holes to easily tear off pieces of cardboard which make opening packages easier for both consumers as well as retailers who have many people handling their goods before sale; and finally,
- High-profile designs show more information about what’s inside because people pay attention to the printed information before paying for it.
This type of packaging design is made to have two pieces that attach together. This means there are usually hinges on the inside and outside corners, which allow for a more secure closure than just having one or two flaps seal shut at the top.
Two-piece boxes are often used in pre-roll packages for cigarettes since they can be sealed up individually with no risk of leaking due to an adhesive strip across all four sides. Customers like this style because it’s easy to close themselves after purchasing without any assistance from those around them, but people who work retail find these types of packages easier when handling goods because there aren’t any loose paper wrappings floating about handling other customers’ purchases.
These boxes are used to pack several fragile products like glassware and other products. They have a rectangular base with two triangular sides that extend towards the top, much like the shape of an old gable roof. These are used mostly for breakables because they can provide more protection than other packaging options while still being attractive to shoppers on their way out of your store.
These boxes typically come in clear plastic or cardboard varieties, and they’re very tall and thin rather than wide in width. The cylindrical design leaves them easy to stack, so you’ll need less storage space when stocking up on these instead of square-shaped boxes. Cylinders also stand at attention without toppling over, which is great for holding heavy products like canned goods where any type of shifting is required for the products.
These boxes are suitable to pack pre-roll packagings like bongs and pipes, or even small kitchen appliances, etc.
These boxes are a bit wider than they are tall, which makes them easier to store when stacking is required for multiple shipments of the same items or if you’re packing heavier products like canned goods that could topple over other types of containers because it gives more surface area to hold onto while carrying.
Square packages also have an advantage when shipping long distances where winds can be powerful enough to knock over taller box designs without as much resistance since these squares don’t tip easily during transit. Plus, square boxes give your merchandise lots of breathing room, so there’s less chance of breakage from being squished together with all those contents inside.
Other than these designs, there are plenty of other shapes which are used for various products. Companies opt for the design that suits the products, like flip-top boxes are perfect for custom cigarette boxes, or the gable boxes are the perfect option for gifts, so on and so forth. Just determines which shapes perfectly suit your item and order your packaging boxes according to that shape.
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